Sunday, January 14, 2007

A "MySpace" for Baby Boomers...

I'm sure by now everyone has heard of "MySpace", it would almost be impossible to not have these days. Described as a "social networking" site, there are millions and millions of "residents". I've visited "MySpace" several times, I've even built a rudimentary page - but you know, I've just never felt very comfortable there. The racy ads (with pictures) are a real bummer and I'm just not "hip" enough to feel like part of the crowd. I see the site as slightly chaotic, slightly offensive, and just a "mish-mash" of various features. No true goal, and no true mission other than for folks to just "hook up".

Jeff Taylor, founder of Monster.com (an extremely popular employment search site) has created Eons.com - it's a social networking Web site for those over 50. Even though I'm still a few years shy of 50, I felt much more comfortable at the Eons.com Web site than I ever have at "My Space". I'll let Mr. Taylor himself explain a little bit about the new site:

“If something doesn’t fit our ‘50+ lens’, it doesn’t make it onto the site,” explains Taylor. “That means everything is timely, customized and relevant. Co-creation with our members is critical to ensuring that we are capturing and reflecting their voice, wants and needs.”

I'll see you up at Eons.com!